Google announces overhaul of Google Video strategy, plans for YouTube's future

by admin January 25, 2007 at 10:50 am

When Google bought YouTube back in the fall of 2006, questions immediately arose: Is this the end of Google Video? Would Google integrate YouTube into the Google experience, or would it remain separate?

Today Google announced that Google Video will be transformed from today’s repository of video resources into a broader search index for all video online. Starting today, Google Video search will include results not only from Google Video but also from YouTube. Users who find YouTube videos via Google Video search will be directed to YouTube for viewing, ending speculation that Google might bring YouTube videos to Google Video. More importantly, Google says that “Google Video will become even more comprehensive as it evolves into a service where users can search for the world’s online video content, irrespective of where it may be hosted,” according to a company statement.

Full article: Ars Technica