Apple’s ubiquitous marketing campaign for the iPhone emphasizes you can get the “real Web” on the sleek device — no compromises.

Developers at Seattle-based Blue Flavor say they “love” the iPhone, but think the Web experience can be improved by optimizing applications for the device’s often-limited access speeds.

The company’s solution is Leaflets, a mobile portal of free Web 2.0 applications optimized for the iPhone and other so-called “Mobile 2.0″ phones. Blue Flavor also plans to offer original content and applications oriented to Mobile 2.0 from other developers on the site.

Read more: internetnews.com