Yahoo’s Brand Universe Launches
Yahoo’s brand-centric sites, announced in November 2006 and dubbed ‘Brand Universe’, have started to go live. These sites each revolve around a single popular brand – like this one on the Nintendo Wii – and have almost no original content. Instead, Yahoo is taking content from Flickr, Del.icio.us, Yahoo Answers and other Yahoo properties, along with some slick graphics, and hoping for page views.
Read more: TechCrunch
