Apple to cut prices for next iMacs

by admin June 27, 2009 at 6:00 pm

Apple reportedly plans to cut prices across its line of iMac computers, according to AppleInsider. Although the all-in-ones were refreshed in March, with a switch to NVIDIA-based platforms and improved graphics, the pricing remained relatively level with the older models.

A number of analysts have predicted declines in Mac sales, attributed primarily to the continuing economic recession driving consumers to purchase cheaper systems. Microsoft’s Laptop Hunters ad series has repeatedly bashed Macs, arguing the systems are overpriced compared to similar Windows systems.

Read more: electronista.com