First Look: We Take YouTube RealTime For A Spin

by admin April 23, 2009 at 12:40 pm

Earlier today we reported on YouTube’s plans to roll out a new real-time product that adds a new social layer to YouTube, allowing friends to share the videos they’re watching with each other in real time, without having to turn to outside chat programs or Twitter.

I’ve just taken the new product for a spin, and it’s pretty clear this will add another dimension to YouTube’s virality and its role as a social site. Before now, there hasn’t been a particularly compelling reason to establish friends on YouTube, aside from subscribing to videos a user uploads. If you had a funny video to share, it was easier just to do it via IM. RealTime changes that.

RealTime appears as a toolbar at the bottom of every YouTube page with three main items. The most prominent button is an indicator showing when you have Realtime sharing turned on, obviously to ensure that you don’t accidentally share some videos you aren’t too proud of watching. The ‘Online Friends’ tab shows which videos your friends are currently watching (if any) and their recent history.

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