Google Targets a More Personalized Web With iGoogle

by admin May 1, 2007 at 9:04 am

MOUNTAIN VIEW, Calif. – Google feted a group of reporters at its Googleplex campus here to show off its latest efforts in personalization. The new services extend the features of Google’s personalized home page service.

The Google personalized home page will now be known as iGoogle and use the same Web address. Google officials said Apple can rest easy though; this is the only service they said they plan to introduce with the “i” prefix.

One new feature slated to go live today on iGoogle is Gadget Maker, currently featuring seven consumer-oriented templates for creating personalized gadgets. To date, Google had made gadgets available only to developers.

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