Intel, Yahoo Blend Internet And TV In The Widget Channel
Intel and Yahoo are planning on breaking the boundaries between TV and Internet with a new partnership that will blend a television framework optimized for TV and related consumer electronics with the Intel Architecture in what they called the Widget Channel.
Consumers will be able to enjoy rich Internet applications designed for TV while watching their favorite TV programs. The Widget Channel will be powered by Yahoo! Widget Engine, a fifth generation applications platform that will enable TV watchers to interact with a set of Ã¢â‚¬Å“TV Widgets,Ã¢â‚¬Â which will enhance their traditional TV watching experience, Intel explained.
Ã¢â‚¬Å“TV will fundamentally change how we talk about, imagine and experience the Internet,Ã¢â‚¬Â said Eric Kim, Intel senior vice president and general manager of the companyÃ¢â‚¬â„¢s Digital Home Group. Ã¢â‚¬Å“No longer just a passive experience unless the viewer wants it that way, Intel and Yahoo are proposing a way where the TV and Internet are as interactive, and seamless, as possible.Ã¢â‚¬Â
Full story: efluxmedia.com