Nokia predicts personal entertainment revolution

by admin December 3, 2007 at 7:38 pm

Users will remix, mash up and pass on content within their peer groups

Nokia has predicted that up to a quarter of all entertainment by 2012 will have been created, edited and shared within the consumer’s peer group rather than by traditional media groups.

The ‘Circular Entertainment’ phenomenon has been identified as a major trend for next year, and is set to snowball for the next several years.

Nokia’s ‘Glimpse of the Next Episode’ combines views from industry figures with Nokia’s own research to create a global picture of entertainment over the next five years.

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