Report: Apple To Drop DRM, Hike Prices For Major-Label Songs
What will be the big news flash at AppleÃ¢â‚¬â„¢s final MacWorld Expo today? CNET says the company will announce that itÃ¢â‚¬â„¢s getting rid of DRM protection on iTunes Store music downloads. EMI already began offering higher-fidelity, DRM-free AAC files back in May 2007, after Steve Jobs said Apple (NSDQ: AAPL) would Ã¢â‚¬Å“embrace (DRM-free) in a heartbeat if the big four would license their music (that way) … because DRMs havenÃ¢â‚¬â„¢t worked, and may never work, to halt music piracyÃ¢â‚¬Â.
Now product marketing VP Phil Schiller, taking JobsÃ¢â‚¬â„¢ traditional keynote spot, will announce the addition of Warner, Universal and Sony (NYSE: SNE) Music Entertainment at San FranciscoÃ¢â‚¬â„¢s Moscone Center at 9am PST, CNET reports from two anonymous sources. Dropping DRM on AppleÃ¢â‚¬â„¢s favored AAC file format will not be as significant as switching to MP3, which is more commonly associated with DRM-free and compatible with more devices, but it would assuage the regulatory concerns of France, Norway and the European Commission, which have each called for Apple to allow users more flexibility.
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