Some Surprises In Yahoo’s Top Tech Search Results

by admin December 3, 2007 at 5:06 pm

What do YouTube, Wikipedia, Facebook and iTunes all have in common?

You might be surprised to know that the four popular Web sites are the top four tech-related search terms on Yahoo. The Sunnyvale, CA-based Internet portal just completed an analysis of top trends for 2007 based on billions of searches at its site this past year (through just after Thanksgiving).

At first glance, the rankings may seem odd. After all, why not just type in the browser’s address bar rather than search for it from Yahoo? But Raj Gossain, Yahoo’s senior director or marketing search, said a lot of Yahoo users use the search box for navigation and prefer to use it as a launch pad to visit other sites.

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