Yahoo and Sony BMG Buddy Up Over Produced Content
Sony BMG Music Entertainment has agreed, in exchange for a slice of YahooÃ¢â‚¬â„¢s advertising revenue, to let YahooÃ¢â‚¬â„¢s users upload videos and music clips containing its produced content.
The deal comes just over a year since Sony made a very similar agreement with Google that also entailed the release of Ã¢â‚¬Å“thousandsÃ¢â‚¬Â of music videos on Google Video (and, soon after, YouTube as well). While Google has actually secured distribution deals with all four major labels by now, this deal is YahooÃ¢â‚¬â„¢s first and it does not suggest that Sony will actively release produced content onto Yahoo Video.
Read more: techcrunch.com