Yahoo Enters The Analytics Business By Acquiring IndexTools

by admin April 9, 2008 at 5:11 pm

Yahoo has entered into a definitive agreement to acquire the assets of Tensa Kft., better known as IndexTools.

IndexTools offers web analytics software with a focus on delivering a “highly customizable and scalable analytics platform.” The service competes with other analytics providers as well as Google Analytics and Microsoft adCenter Analytics.

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