Yahoo-Google Deal Looking Good; Common Sense Packs Up And Leaves

by admin April 17, 2008 at 1:43 pm

Wall Street Journal reports that the preliminary testing of the Yahoo-switching-to-AdSense deal has gone well. The question is whether this deal is a real possibility (in a normal situation, without Microsoft bidding for Yahoo, it wouldn’t be: it’s probably an antitrust violation and it’s bad for Yahoo in the long run), or is it Yahoo trying desperately to pull out of the Microsoft deal by making them less attractive (because they gave their ad search business away to Google) and more expensive (because they will be earning more money, at least in the short term, with Google AdSense) at the same time.

Read more: