Yahoo! tech chief – web 2.0 matters for business

by admin September 15, 2006 at 10:20 am

Not just about social networking for the young…

Web 2.0 isn’t just about helping kids find new mates on social networking sites – it could also solve one of the trickiest problems facing businesses.

The same technologies used to build reputations and communities on networking sites could also be used to help companies make better use of the vast piles of unstructured data they have hanging around in their databases, according to Lars Rabbe, CIO of internet giant Yahoo!, kicking off a series of exclusive interviews – the CIO Vision Series.

Speaking in the interview – which you can watch here – Rabbe said: “Web 2.0 is really the ability for a lot of people to produce content and the social network really has all the elements that will allow you to discern the quality of the content and find the right content.”

He added: “You can find the information, you have an overlay of reputations and rating and community that allow you to know exactly what it is that you are looking at.”

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