Yahoo’s Brand Universe Launches
Yahoo’s brand-centric sites, announced in November 2006 and dubbed ‘Brand Universe’, have started to go live. These sites each revolve around a single popular brand – like this one on the Nintendo Wii – and have almost no original content. Instead, Yahoo is taking content from Flickr, Del.icio.us, Yahoo Answers and other Yahoo properties, along with some slick graphics, and hoping for page views.
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